Summitt New Media Updates

Search Engine Visibility by Shari Thurow

I read this again recently to determine how much better the new edition was that the first. While I wasn't overly impressed with it being better, this title, no matter the edition, is still one of the best titles out there on this topic. It's too bad that not enough people who call themselves Web designers and developers take the time to read this book. It's also a shame that people at Microsoft, Adobe, and the other IDE development companies don't spend enough time reading it. This is a book that we, designers and developers, all should have in our library and read every couple of months to remind ourselves of how a site should be put together, not just for findability but for useability also. The only downside of the whole book is that it plays best to the worst users of the Internet, advertisers and hucksters. Oh well, buy the book anyway.

posted by Paul @ 8:29 AM